Dr Daniel Hulme

Daniel Hulme is CEO of Satalia, an award-winning company that provides AI products and solutions for global companies. He is also the Chief AI Officer at WPP, which acquired Satalia in 2021, as well as being a prominent investor in emerging technologies. Additionally, he is the Founder and CEO of Conscium, the world’s first commercial research organisation that seeks to understand machine consciousness. 

With a background in computer and cognitive science, as well as management and computational complexity and a doctorate in AI, Daniel has gone on to balance work in academia, as well as the public and private sectors. He’s served on and founded advisory bodies and steering ground that are focused on the economic, employment and ethical implications of technology, data and AI. He has also advised the UK government on data use, and worked with groups to foster entrepreneurship, learning and innovation in the private sector. 

Notably, Daniel is the Founder and CEO of Satalia, which applies AI to complex business and social challenges, finding practical solutions beyond the obvious areas of customer and market data and automation. He now serves as the Chief AI Officer of WPP, where he looks at the safe and ethical use of AI across WPP, as well as its clients and wider society.

In speeches, Daniel looks at how AI and emerging technologies can solve challenging problems, covering the business, ethical and social implications - as well as informing audiences of wider technological and economic implications. He explores what AI is, as well as what it is not - considering how it will not mirror the human brain, and will not simply be something that learns and calculates faster than humans can. Dispelling myths, while alerting audiences to potential problems, Daniel suggests strategies to combat the demands for organisational change and the necessity for a new type of workplace that is not just open and collaborative, but also inclusive. He looks at how these organisations can thrive, how they will innovate faster and more naturally, but also how the ethics and values of consumers and employees have to be incorporated.