Speakers

Location

Ogilvy & Mather

Date

06 December 2016

Time

-

This Speakers Breakfast featured two of the country’s most original and creative thinkers looking at how innovation happens and why modern life and work often supress creative thinking.

Tim Harford – Tim is an acclaimed FT columnist, host of Radio 4’s More or Less, and author of six best-selling books, including his latest title Messy – How to be Creative in a Tidy-Minded World. He spoke about how our desire for order and predictability stifles creativity and achievement. He also considered how, in an age of Trump, Brexit and general upheaval, we can learn to live with uncertainty.

Rory Sutherland – Rory is one of the best-known figures in the UK advertising industry. He is the Vice-Chair of Ogilvy & Mather and a much-admired TED speaker. He looks at lessons from the advertising world, why our desire to control uncontrollable things makes us miserable, and why big problems don’t always demand big solutions.

The event was introduced and hosted by writer and innovation consultant Guy Browning.

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Speakers

Tim Harford

Tim Harford

Financial Times’ Undercover Economist & More or Less Presenter
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Tim Harford

The BBC presenter, Oxford Fellow, data detective and million-selling author is a compelling storyteller on economics, psychology and the unexpected bits in between. Tim explores innovation and how ideas spread, what disasters teach us about ourselves, the power of price, and the use of uncertainty as a competitive weapon. He also reveals truths and myths in data – whether public information, misinformation or deliberate disinformation.
Rory Sutherland

Rory Sutherland

Vice-Chairman, Ogilvy UK
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Rory Sutherland

One of the most respected creative thinkers in the ad industry, Ogilvy’s Vice-Chairman once suggested to Microsoft that they enable people to share office documents on the internet. The idea was dismissed but Rory has gone on to build a career out of the counter-intuitive and the original. With a sharp wit he examines what influences our choices and why irrational thinking tends to win out.
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